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Amy Christensen-Waddell
President and Chief Executive Officer of Albion Armorers International;
and Director of Business Administration of Film Swords LLC

Amy Christensen-Waddell

Howy's love of swords, and Amy's love of business and of Howy, all fit together well to create Albion.

The company started in DC as a retailer of other people's products, with both Amy and Howy handling everything from customer service to shipping. They moved into a 45,000 sq ft building and began to manufacture their own sword lines in 2001.

As President and CEO, Amy spends her time focusing on strategy, marketing, partnerships, the future of Albion and its subsidiary Film Swords, and taking care of the business, legal, investment and financial side of things.

Amy graduated from the University of Wisconsin-Madison with a degree in English in 1989, and began her post-college career with the UW Foundation - the fundraising arm of the UW-Madison. She got her realtor's license and worked with Century 21-Affiliated for a year, while still at the Foundation. In 1997 Amy decided to give up her life in Madison, and move to Washington, DC to marry Howy. In Washington she had the opportunity to do more research with another university, or try something new. She tried something new -- spending two years as Producer and On-Air Talent for a weekly half hour news program on NPR. She then spent two years at the Motley Fool as the COO and head of Customer Service of FoolMart, the e-commerce arm of the Fool (in "Fool" terms, her title was Deputy Maven).

Albion began in 1999, and in 2000 Amy left the Fool to run Albion full time. And the rest is history...

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